The Secret to Memorable Presentations

Simplicity is the secret ingredient that delights and engages audiences. Many educated and intelligent presenters find this difficult to accept. Yet even Aristotle acknowledged that the best persuaders use common, everyday language. In this age of “data pollution,” audiences relish the genius of simplicity.

Organizing in “threes” is one way to simplify your next presentation. Distill your agenda to three main “chapters.” How do you create a three-chapter agenda? Some ideas are:

  • Where we are now?  Where we are going? How will we get there?
  • Problem, solution, resources needed
  • Goal, potential obstacles, solutions
  • Phase 1, phase 2, phase 3
  • Background, methodology, results
  • Current approach, limitations, new approach

Give the gift of “three” during your next presentation.  You and your key points will stick with the audience.

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